CHANNEL GUIDELINES

POS

Designing for Point of Sale

All POS materials should adhere to the principles covered in the new Nissan brand feel and look, and should be reductive & focused on one clear message. Simplicity is key, less is more.
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For on-vehicle graphics (such as hangtags and decals), the Brand Illuminated Logo is not mandatory, given it is placed on the vehicle itself.
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Follow guidelines on logo sizing and placement as detailed below.

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Full Point Of Sale Guidelines

For further details on logo sizing and placement across different POS formats, please view the complete guide here.

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For internal Nissan use only. All images are for reference only. Please do not distribute outside of Nissan.